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Inside SEATInnovation
  • Overview
  • Design
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INNOVATION

IDEAS TO MAKE A DIFFERENCE

For SEAT, believing in innovation means having a workforce of 1,000 people in our Technical Centre, the crucial nerve centre where we conceptualise, design and develop our cars, ensuring they are always meeting customer needs.

CONNECTIVITY

A Look Into The Future

People are becoming increasingly connected. For this reason, we are creating technologies that connect our cars with every aspect of people’s lives. We design our cars with real people in mind and this is why we focus on the most human need of all, the need to be connected.

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FULL LINK

Always In Touch

Thanks to Full Link Technology, you can connect your smartphone seamlessly to your car through MirrorLink™, Apple CarPlay™ and Android Auto™ technologies. What’s more, you will be able to enjoy the best connectivity experience and stay always connected with the SEAT DriveApp and SEAT ConnectApp.

SEAT ConnectApp

The SEAT ConnectApp is an exclusive mobile application for MirrorLink™ that has been developed by SEAT and Samsung. Enjoy its exclusive features such as Voice Reply and Gestures.

Android Auto™

Download your best Android apps to enjoy your drive.

Apple CarPlay™

Connect your iPhone to your car and enjoy all your favourite features like Siri, Music and Apple maps whilst you drive.

SEAT DriveApp

The SEAT DriveApp works with MirrorLink™ and lets you use a range of features such as weather updates, social media feeds and much more.

MirrorLink™

Completely connected to your phone.

TECHNICAL CENTRE

The Heart Of SEAT

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1. TECHNICAL CENTRE

Since 1975, our Technical Centre has made us the only Spanish company able to design and manufacture its own cars. This is the heart of innovation at SEAT and it’s where our engineers bring our passion for perfection to life in state of the art technology and design.
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2. DESIGN CENTRE

Here our designers work on perfecting both the exterior and interior of the car, instilling our unique DNA in every single model.
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3. LIGHT TUNNEL

This is where the latest in headlight technology is tested. Luminosity and homogeneity are both examined to ensure the lights provide just the right amount of brightness.
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4. SOUND TESTING

From the engine to the sound of a shutting door, every component is tested by our engineers to ensure they all have a pleasant pitch.

FULL LED HEADLAMPS

Brilliant Innovation

The Leon was the first in its category to have Full LED Headlamps. Making you feel like you’re driving in daylight whatever the conditions, these lights have been revolutionary and are proof of our aim to innovate.

SIMULATION

Visualising Perfection

With cutting-edge technology, we create each piece of every car virtually and then even assemble the car virtually. This allows us to study everything meticulously and make sure it’s perfect before actually materialising the car.

Passive safety

Tested Reliability

Our aim is to achieve the perfect balance between a beautiful design and a fully reliable body that provides the best protection to the vehicle's occupants and pedestrians. There’s a committed team of Passive Safety engineers behind that.

VIRTUAL FACTORY

Digitizing Human Senses

Our workers use advanced technology to virtually immerse themselves and all their senses inside our cars even before they are a reality. This means working purely in a world of experiences and feelings.

Models

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